Voice is a global, inclusive community of innovators, collaborators, and researchers, dedicated to improving the future of aging. As world leaders in driving change and inspiring a better tomorrow, they needed a rebrand to reflect their mission and values. We crafted a brand identity centred on relationships, incorporating a speech mark accent in the logo to symbolise the beginning of a conversation and the impactful dialogue Voice fosters.
Voice launched the brand to great acclaim from their global community. Coinciding with the launch of a refreshed digital presence, the rebrand represents an exciting new era to reach an even wider audience for their already life-changing work.
Thanks to Newcastle University and National Innovation Centre Ageing’s Voice team.
Project team:
Creative Direction: Mickey Devine
Strategy: Mickey Devine, Mark Dawson
Design: Mickey Devine
Illustration: Mickey Devine
Animation: Joe Gill
Copywriting: Mark Dawson, Mickey Devine
Headshots: Christopher Owens